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Whim Golf


Whim Golf, a new golf-shirt company that makes its wares exclusively from American merino, aims to do two things: first, to be a kind of “made-in-the-U.S.A. Loro Piana,” and second, “to help people who play golf not look so terrible all the time.” Both are difficult to achieve, but the quality of the shirts helps. The fabric—100 percent American merino, sourced, spun, knit, dyed, and tailored in the U.S.—has a natural lightness and temperature-balancing quality that make it very comfortable over the course of a strenuous golf day. They come in lightweight and mid-weight fabrics, are impeccably cut, and are available in pleasing, restrained colors. And, no, you will not look like your grandfather in his visor. (whimgolf.com) —Elena Clavarino

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Library of Lost Maps


In these days of Waze, it’s a shame so many folks are losing the romance of paper maps, usually stuffed in the car’s glove compartment and refolded so many times that they become origami projects. This is why Library of Lost Maps: An Archive of a World in Progress is such a delight. This handsome volume illustrates a trove of cartographic treasures from the past 200 years—all discovered by chance in the basement of University College London by James Cheshire.The Map Room,” as it was suitably called, had not been visited for decades. Now, Cheshire serves as an eloquent and witty guide to the ways our world was once charted, from the trench networks of World War I to the early gridiron layouts of New York City. Prepare to be marveled. ($35.02, amazon.com) —Jim Kelly

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Montblanc


In collaboration with the whimsical—yet ever precise—Academy Award–winning director Wes Anderson, Montblanc is relaunching a fountain pen with the same set of values. The small Schreiberling, or “scribbler,” is inspired by the glorious “baby” pens of the 1910s and 1920s from the house’s archive. Best of all, it comes in a Wes Anderson dreamlike palette of lime green and yellow—very Moonrise Kingdom. ($2,500; montblanc.com) —Carolina de Armas

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Heywood Hill


We all have that one friend who is annoyingly well-read, intimidatingly stylish, and alarmingly curatorial. In other words, impossible to shop for. Luckily for you, Heywood Hill, London’s premier bookshop and long-standing bastion of taste, has just the thing. To mark its 90th birthday, the Mayfair bookseller is launching a year-long literary experience, ambitiously called “London’s Greatest Book Subscription.” The customizable subscription includes reading lists organized by decade, going back to 1939; bookmarks illustrated by Virginia Woolf’s great-niece; and a host of other goodies. Not to mention the books themselves, which are delivered once a month wrapped in Heywood Hill’s trademark brown paper and delicately tied with a blue ribbon. ($227, heywoodhill.com)Paulina Prosnitz

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Spiral Books


If you could imagine the perfect children’s bookstore, you probably wouldn’t come up with Spiral Books, because it’s more than that. This miniature shop in New York’s SoHo is dedicated to “children’s books that are works of art,” with “truth, beauty, and humor,” says Mallory Neidich, the owner. A former English teacher and a mother of two young boys, Neidich selects each picture book, including vintage ones she plucks from library sales. She displays the familiar Blueberries for Sal and Make Way for Ducklings next to Bedtime for Bo, a Norwegian charmer, rich with saturated color, and The Adventures of Cipollino, about an onion who leads a revolt against a tyrannical prince. Kids can settle into a little curtained nook or join storytime on Sundays with local authors, librarians, artists, and Chloë Sevigny. It’s a tiny shop with a big heart. (instagram.com) —Linda Wells

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Swan


The Swan Mirror does one thing: it stops you from guessing. With the help of artificial intelligence, it maps your face and then guides your makeup and skin-care routine step-by-step, in real time. Contour where it should be. Blush exactly there. That wrong foundation shade you keep buying? History. It’s a mirror, a coach, and a shopping platform, all in one sleek frame. This mirror doesn’t just reflect you; it upgrades you. ($795, swanbeauty.com) —Jennifer Noyes

Issue No. 340
January 17, 2026
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Issue No. 340
January 17, 2026