He wears a simple uniform of tight white T-shirt, tight black pants, and small, round sunglasses, but Salt Bae is instantly recognizable—especially if he’s doing anything that resembles sprinkling salt on meat.
Always tanned, muscular, and mute, Salt Bae, whose real name is Nusret Gökçe, burst onto the Internet-meme scene five years ago and has somehow never left. Photos and videos of his dramatic meat-shaving and salting techniques have made Salt Bae a household name, earned him a staggering social-media following (38 million and counting on Instagram), and allowed him to open restaurants all over the world.
