Dresses and coats and shoes and bags, bags, bags—over the past three decades, Reed Krakoff has been outfitting millions of stylish men and women around the globe. It was all part of the job for this seasoned creative director, who cut his teeth at Ralph Lauren before embarking on a fruitful 16-year tenure at Coach. Now, as chief artistic officer of Tiffany & Co., Krakoff is busy updating and rethinking the luxury house for a new generation. Herewith, his key components to the good life. —Ashley Baker

Airline: Air France.
Artist: Giorgio Morandi.
App: Paper.
Bag: One that I designed.
Bedtime: Very late.
Breakfast, weekday: Homemade peanut butter on rye toast.
Design MASTERPIECE: Marc Newson’s Pod of Drawers.
Dress: Uniform.
Drink: Peroni.
: Boredom.
Escape: Late-night documentaries.
Fit: Anderson & Sheppard.

My father always said, “Work hard, don’t be a jerk.”

Flaw: Obsessiveness.
: Indifference.
Jacket: A Belstaff Trialmaster.
Jewelry: Tiffany T1 diamond necklace.
Movie: Leaning into the Wind: Andy Goldsworthy.
Museum: The Isabella Stewart Gardner Museum, in Boston.
Name: Delphine.
Neighbor: Fences make good ones …
Nonfiction book: The Sorcerer’s Apprentice, by John Richardson.
Novel: The Catcher in the Rye, by J. D. Salinger.
Pair of pants: A.P.C. dark denim.
Podcast: Dezeen’s Face to Face, especially the episode featuring Hella Jongerius.
Saying: “No time like the present.”
Singer: David Bowie.
Shoes: John Lobb oxfords.
Writing implement: A black Pentel Sign Pen.
Work of art: Pontormo’s Deposition.

Reed’s Essentials

Clockwise from top left: Tiffany & Co. T1 diamond necklace; Pontormo’s The Deposition from the Cross; Marc Newson’s Pod of Drawers; Krakoff’s drink of choice; John Lobb oxfords; David Bowie; Belstaff Trialmaster jacket.