The Altar is one of the most talked-about new openings in New York City, and it is unusually well-populated with very good-looking people. Stuart Winecoff, the acclaimed cinematographer who serves as creative director, brought his eye to every corner of the Flatiron space—his lighting has the suspicious effect of making everyone look a little more toned, a little more tanned, and considerably more … well. He founded it with Henrique de Castro, a finance veteran turned wellness convert, and Sheba Jafari, who left Goldman Sachs with an interest in behavioral economics, stress, and longevity. There’s a 50-person sauna, cold plunges, I.V. therapy, red light, and a shop filled with the founders’ own favorites. If you’re going to be hot in New York, you might as well know where the hot people are. Here, the things they swear by
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