Skip to Content

Our Highly Selective
Storefront

Photo: Alexei Hay (Hay)

My Favorite Things

In 2016, former attorney Batsheva Hay quietly launched a handful of one-off Laura Ashley-inspired prairie dresses—and seemingly single-handedly changed the face of fashion overnight. Now, eight years since her signature ruffles and high necks began turning heads on the red carpet—not to mention at the Inauguration—the New York designer’s subversive sensibility is finally on full display in the brand’s first store. Blazoned with lime-green walls and hand-painted leopard floors, the Soho destination is just as delightfully distinctive as Hay’s own eclectic essentials

Tata Harper

$88

Regenerating Cleanser

“The best daily exfoliant. I rub it dry on my skin every night and then rinse it off. It smells great, feels great, and the green color matches the walls of my new store.”

Lanz of Salzburg

$50.70

Ballet Nightgown

“There is nothing better to wear to bed or to lounge in on the weekends. Such a good brand and so reasonably priced.”

Barbra Streisand

$26.97

My Name is Barbra

“I am enjoying this almost too much. I hear the audio book is even better, since she’s reading it. Meeting her is on my bucket list.”

Gucci

$47

Satin Lipstick in 106 Tacey Hazel

“Gucci always has the best lipsticks shades, like this perfect nutty brown that I saw my friend wearing.”

Wedgwood

$28

Vintage Napoleon Ivy Plates, Set of Two

“My mother collected Napoleon Ivy dinnerware, and I love the design too. You can find all sorts of pieces on Etsy, but, luckily, I’ve inherited a full set.”

Mephisto

From $378.90

Rush Walking Shoe

“I love wearing an orthopedic shoe, and Mephisto is the coolest of all brands. It is the right amount of old man, comfort, and monochromatic chic.”

1stDibs

$19,000

Antique Bessarabian Rug

“I love Bessarabian rugs for their gorgeous florals. The bigger the scale, the better.”

Batsheva

$200

Ruffle Midi Skirt

“I love to wear a T-shirt and skirt, and this is my favorite one, complete with rhinestones and moons and stars. A glam skirt with a ratty tee is the way to go.”

Sloane Crosley

$20.39

Grief Is for People

“Sloane is my dear friend. We never talk about sad things, but her book about her best friend’s suicide is touching and wonderful and impossible to put down.”

Dries Van Noten

$173

Floral Gloves

“I need to buy some Dries, obviously. I’ve always loved his accessories, since they are fun and can be mixed with anything. The man knows print and color.”

Frederic Malle

$290

Carnal Flower Perfume

“After taking a quiz, I was matched with this perfume—and it is actually the best. It’s really intense and rich. I love a bold scent.”

Marni

$337

Deer Clip-On Earring

“As a woman with virgin earlobes, it can be quite hard to find nice clip-on earrings. Marni always makes playful, great options.”

There’s More
Back to the Shop

Every editorial product is independently selected. If you buy something through
our links,
AIR MAIL may earn an affiliate commission.