It’s the longevity booster that the wellness brigade are talking about—or at least those keen on the idea of warding off age-related decline. NAD+ (or, to give it its full name, nicotinamide adenine dinucleotide) is an energy-generating molecule that occurs naturally in every cell in the body, and supplements that boost levels of NAD+ and promise increased energy and anti-aging effects are becoming increasingly popular.
A-listers and CEOs seeking eternal youth have been hooking themselves up to NAD+ intravenous infusions costing hundreds of dollars a session for the past few years. But now dietary supplements in the form of capsules and powders are proliferating in health food stores. There’s even a newly launched DIY injectable version. So what’s the big draw?
