Alix Earle went from being a normal University of Miami senior to a social-media sensation with more than six million TikTok followers in 2023. Her “Get Ready with Me” videos—in which she shares anecdotes about nights out at Ultra Music Festival and tailgates before her N.F.L.-wide-receiver boyfriend’s games—are actually relatable. When she launched her podcast, Hot Mess, last September, she briefly ousted Joe Rogan as the No. 1 most listened-to show on Spotify. Here, she shares her bedtime routine, including a seven-step skin-care rundown and midnight pickles.
When do you start getting ready for bed?
Every night looks different for me because my schedule is all over the place. But I’m honestly not the best at getting to bed early. I’m usually up very late at night—11 or 12 would be great, if I could get myself sleeping by then.



